This includes strengthening the brand, creating engaging content, and collaborating closely with the SCM team, Digital Marketing, and the Head of Marketing for Westfield Northern Europe to enhance customer experience and build sustained visitor interest. * Collaborate with the Digital Team to ensure smooth execution of the marketing plan, innovative initiatives and engaging digital assets. * Experience of working with a driving interest in digital channels such as social media, web, app, CRM, marketing and PR; URW is at the forefront of experiential entertainment, constantly pushing boundaries to craft unforgettable in-person and digital experiences. Drive the development and delivery of an inspiring, high‑impact customer journey for Westfield Mall of the Netherlands by leading strategic and operational marketing initiatives.
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