You will manage press, , and editorial stylist programmes to drive awareness, engagement, and brand equity. * Lead a 360-degree communications programme, including all press, influencer, and editorial stylist activities across the EMEA markets, such as events, paid partnerships, seeding campaigns, brand storytelling, and thought leadership. * Oversee all hair industry, trade press ad buys, and editorial opportunities to maintain the brand's prestigious position in the professional segment, collaborating with markets and clusters. * Strong attention to detail in execution, particularly in building globally aligned brand equity across multiple channels.
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