Drive the development and delivery of an inspiring, high‑impact customer journey for Westfield Mall of the Netherlands by leading strategic and operational marketing initiatives. This includes strengthening the brand, creating engaging content, and collaborating closely with the SCM team, Digital Marketing, and the Head of Marketing for Westfield Northern Europe to enhance customer experience and build sustained visitor interest. * Define and deliver a strategic marketing plan that reflects customer expectations and positions Westfield Mall of the Netherlands competitively within the market. * Coordinate marketing plans collaboratively with internal and external - including line management and retailers, ensuring strong engagement and alignment. * Evaluate all in‑centre marketing campaigns, measuring performance and quality, and share insights with key stakeholders.
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